
The Easy Feed collection of plates and bowls, allowing the toddler to feed them self without playing with the equipment as the bowl can not be picked-up. The shape of the Non-Tip Learning Bowl allows it to sit close to the table or highchair tray edge, the dinner is placed on a sloping base so it can be easily picked up. This stable design makes feeding time less stressful for baby and toddler helping to teach independence.
The collection of feeding equipment in the Whole New World collection has been designed by a mother of three girls, who spotted the problems and set about producing products that addressed them; her tableware is stylish, appeals to children all while being totally functional.